Rather than a sales pitch to promote Audible, Jesse shared his personal perspective on how using audible helped him stay productive. The first brand that works with micro influencers on the list is Daniel Wellington. 7 top brands that work with micro influencers on Instagram, TikTok, and more Marta Biino and Shriya Bhattacharya Updated Dunkin' Donuts; Mejuri; Waterdrop; Instagram; Anna Kim/Insider. This maximizes the gains while keeping relationships strong. Entering brand contests like. Let's take a look at a few of these brands. Our survey found that 33% of marketers reported having the most success with micro-influencers compared to nano, macro, and mega-influencers. If youre into fitness, you have a great chance to become their ambassador even if youre a small influencer. The company was founded in 2003 and has grown its reach to many countries across the world. Find out how to contact them by looking them up on the brands website and/or social media. So not having one can result in missed opportunities for collaborations and makes you look unprofessional. They are interpreting Glossier.- Glossier founder Emily Weiss. Moreover, you will get free Membership and exclusive access to creative assets, helping you promote the products easily on your website. However, those with a higher following who have found a way to monetize their online presence, like micro-influencers, will probably expect a more formal form of outreach, such as an email (or one to their manager). What is a Macro Influencer? Examples, Pros & Cons Today, its all about engagement and the impact you can create, and micro-influencers are known for creating good engagement. An example of a fashion brand that works with small influencers is popular boat shoe brand, Sperry. They usually select influencers from Instagram users who are already sharing high-quality photos of its products. the brand encourages users to post pictures of their favorite outfits on their social media feed with the hashtags. Brands love to see people sharing their content & tagging them in social posts. Keep reading to learn more. : Do a little research regarding the brand and its content strategies. If youre seeking a way to have your work seen by a wide audience, an influencer marketplace can be the answer. The post received over 10,000 likes and 300 comments, with a 30% engagement rate. In 2019, they tapped into their highly-engaged audience with the creation of the. Fortunately, finding TikTok influencers for your influencer marketing campaigns is easier than it sounds. Categories . He is considered as one of the top micro influencers on Instagram in 2022. 1. HelloFresh is a meal-kit company headquartered in Germany that ships to various nations as well as the United States, Canada, New Zealand, and Australia. The #beautyuncomplicated campaign was created by the company last year to promote its new line of skin care products and spread the message that looking your best need is not difficult. How Do You Create An Influencer Marketing Plan? Lets start with some of the top brands that collaborate with micro-influencers. LEARN HOW WE'RE DIFFERENT Chhabra flaunts her authentic life as a working mom, and her Instagram profile shows how she proudly strikes a balance between comfort and style. Brands and influencers can discuss the price and even negotiate. Brands Looking for Micro Influencers | 2023 UPDATE - Clever Sequence Meller now relies heavily on fashion, leisure, and travel influencers. 2. In this post, well explore the impact of influencer marketing on consumer behavior and the ways your brand can use this to your advantage. Find out in this blog. It helps to have an experienced, knowledgeable partner on your side. We believe that with these guidelines, you will be well on your way to becoming a prominent micro influencer in your field and landing lucrative brand partnerships. Youll start seeing more brands interested in working with you as long as youre providing value that the brand can track, and start attracting an audience they want. Also, be on the lookout for any specific needs they may have specified. In order to promote its Venus line in a way that would resonate with modern consumers, the company decided to create one of the best influencer programs in order to be able to invest in beauty influencers, primarily women. This number is expected to rise in the next five years. On becoming a Maudern Ambassador, you will get a number of perks including exclusive access to products, test upcoming launches, and a 10% affiliate commission on sales generated from your audience. Thats why its more likely that your investment will yield a positive rate of return. Using hashtags can boost your efforts while looking for brands to collaborate with you. Travel Instagram Influencers in Australia. The promotion showcased the influencers regular use of Venus goods. brands that work with micro influencers australia According to Statistas Influencer Marketing in the United States Report, more than 60% of companies used influencer marketing in some capacity in 2020.. Mamaearth's influencer marketing for eCommerce approach emphasizes both micro and macro-influencers. to read posts from a friend than from a brand itself. In this blog, well round up some of our favorite examples of brands that have successfully implemented influencer marketing into their strategy, from macro- to micro-influencers. They have a team of specialists who look over applications and narrow down the field. REQUEST FREE DEMO . An influencer specialist works with social media influencers to promote client products and services and creates effective campaigns to reach target audiences. It works with influencers with less than 1000 followers. On the other hand, if you join the Nike Affiliate Program, you can earn a fee of up to 11% on all legitimate sales that you help to bring in. that they can use to engage their communities and audiences. You might be already eager to collaborate with Nike but unfortunately, the company doesnt allow influencers to apply to become their brand ambassadors and looks for influencers proactively. You should start reaching out to companies once you have established your own personal brand. Influencer Marketing in the United States Report, they rely on "regular women" to be their influencers. Using an influencer marketplace is one of the simplest and most efficient ways to find endorsements and work with different brands. Using this hashtag along with quality content can be a good way to get their marketing teams attention. Also, keep an eye out for any requirements posted by them. Canon 19. How To Work With Micro-influencers To Grow Your Business The most common hashtags used by their influencers when posting branded content are. Beauty, skincare, and cosmetics company, Sephora, enjoys a strong community following. This article will outline what influencers do, how they get paid, and why influencer marketing is effective for companies. Having an estimate of the cost per post will help you get an idea of how much you should budget for influencer marketing. Using micro influencers to create user-generated content (UGC) is another effective way for brands to work with these individuals. This blog answers the question of how influencers run campaigns and if influencers use Instagram ads. By working with influencers like Julie Sariana (, Dunkin Donuts. Await Brand Responses Brands that are interested in participating in the campaign will get in touch with you with more information. In this guide, well explore TikTok influencer pricing and the factors that affect how much TikTok influencers charge. A post shared by Target Style (@targetstyle). They are looking for partners who can represent the brand and help people relax their minds using headspace. The clickable nature of these @tags will alert the brand that you are endorsing them. As long as youre bringing in the kind of audience that those brands are seeking, you can expect additional brand partnerships to come your way. While there are threats to the influencer marketing industry including fake follower schemes and a decline in perceived trust among some creators it remains strong in todays market. This article will cover how brands work with influencers, some influencer marketing examples, and details about how top social media platforms like YouTube and Instagram can be used for influencer marketing. The first step is to register your Brand with Afluencer. However, if you narrow your focus, you may find more success in becoming noticed. is to find a way to approach the right social media manager or marketing team. What Are Examples of Branded Content on Instagram? Micro-influencers have excellent engagement rates. Some of the brands that work with micro-influencers include: Book of the Month Book of the Month is a monthly book subscription service that offers its members access to a curated selection of new releases, bestsellers, and classic titles. Their campaign includes collaborating with small influencers who shared popular images of Sperry products on social media. This article will cover the effectiveness of social media marketing and provide examples of companies that have successfully used social media influencer campaigns. Audible 17. When you can establish sponsored profiles for the same price as sponsored articles, who needs paid sponsored posts anyway? lacroixwater Verified 194K followers View profile lacroixwater Verified Published by at February 16, 2022. The brand even collaborates with influencers with fewer than 1000 followers. - Glossier founder Emily Weiss. The watchmaker has found success by partnering with bloggers who have a smaller but dedicated following, particularly those writing about fashion and lifestyle topics. brands that work with micro influencers australia Their campaign includes collaborating with small influencers who shared popular images of Sperry products on social media. As these @tags are clickable, this will draw the brands attention, and they will realize you are promoting them. Explore the brands website and/or social media for contact details. 9 Micro-Influencer Marketing Agencies You Can't Afford to Miss You can just look at Nikes Instagram following a whopping 250+ million, enough to prove the fact that the brand is the market leader. This article will provide all the details about the effectiveness of influencer marketing, its future, and which social media platforms are most effective. Their perseverance was rewarded. By posting 1-2 posts per day, you can keep your content fresh and relevant. Most of Coca-Colas influencers use. Although already a globally known brand, Coca-Cola had success with its brand ambassador program which targeted European content creators in the travel, food, sports, and fashion verticals.